The Re-net decided a couple of years ago that the St. Paul Real Estate Blog is "hyper-local". I have no idea what that means. Perhaps it got the name because it is a business blog for local consumers as opposed to the ever popular blogs about blogging or blogs written for Realtors by Realtors. Who knows why the deciders decided on hyper-local. The term has no meaning for me but it seems to have meaning for others. Being Hyper-local seems to make my blog special . . I guess being special is kind of nice but does it really matter? My readers don't care what it is called and I guess I should not care either but when we go out to teach others we should have a definition for hyper-local. Maybe the tern local is good enough? If a phrase is needed how about 'local focus'?
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LOL!!! yes…..your blog is hyper-local and so is mine (you crack me up)
Yours is hyper local mine has highly focused content.
hyper-local focused content
You are hyper . . . I am local