Marketing that starts with a lie

Call me old school . . at your own risk of course . . but I was taught not to lie and I passed those teachings along to my own offspring.   Why is so much marketing to real estate professionals based on lies and half truths which are pretty much the same as lies but people who tell half truths forget that they are also telling half lies.

Yesterday when I got one of those emails from someone who needs me right now to help with home buyers and sellers in my area I asked them to prove it by giving me the name of one buyer or seller in my area that needs my help.  They could not do it because they are making the whole thing up

Listen boys and girls if the only way you can get business is to make up lies find a new line of work.  You don’t really want to go to hell do you?  Does your mother know that you tell lies?  Should I tell her? I am sure you can find honest work somewhere.

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One Response to Marketing that starts with a lie

  1. Jayne Sommer says:

    Love this little tidbit about folks lying. Your comments are so “right on”!!!!!! The photo of fire is cute and apropos too!

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